Existential crisis: Why are we here?
I’ve been working though Google’s Digital Analytics Fundamentals workshop. It’s a free online course that is designed to help you use and understand Web traffic data better, and I highly recommend it.
One of the repeated themes is that you need to know your business objective(s) before you can implement intelligent data tracking. And that’s where I came to a bit of an existential crisis: What is the business objective for my webcomic?