It never ceases to amaze me when I have a hard time finding someone’s comic.
Let me give you an example: I read a Facebook comment from a webcartoonist and my first instinct is to go look at their comic. I click on their name to see their Facebook profile, and… nothing. Likewise, when I get an e-mail from a fellow webcartoonist, asking advice. The first thing I want to do is know more about this person’s work. But there’s no link in his or her e-mail signature.
It all falls under the heading of “everyday promotion,” and it’s a very fundamental part of networking and promoting your work.
Here’s a helpful checklist.
As I posted back in 2014, I think having an About.Me page is a great way to keep an updated portfolio page on the Web. It’s easy. It’s attractive. And you can make a handy widget to place in your e-mail signature.
Speaking of which, an e-mail signature should be a no-brainer. At the very least, you should have a link to your comic’s website in your e-mail signature. Or, like me, you can add the widget from your About.Me page.
You can easily do this from the Settings function of your e-mail software.
There are two places to include your comic’s URL on your personal Facebook page. You can list it under Jobs.
…and, of course, you can include it under “About.”
Your comic’s URL should be included on your Twitter profile.
And, even though you probably don’t spend a lot of time there, you should be listing your comic’s website on your GooglePlus page.
This is doubly true if you use GMail for your e-mail. Once you connect your Google Plus account to your GMail account, it shows up for other GMail users when they receive an e-mail from you. Take a look.
While you’re at it, go to Aboutme.Google.com. Once you sign in to your Google account, you can use this page to make sweeping changes to all of your Google-owned entities — including Drive, Google Plus, Photos, etc.
Google search results
Finally, do a little SEO research to see what comes up when you enter your name and the work “comic.” Do you see your website? If not, reach this excellent tutorial on improving your personal SEO.
…And all the rest
Hopefully, it goes without saying that you should apply these concepts to all of your social media outreaches — including, but not limited to LinkedIn, Pinterest, Instagram, Kickstarter, Patreon and Snapchat.