Measuring Twitter effectiveness
I’ve developed a renewed respect for Twitter’s ability to help me promote my comics and strengthen my overall brand. Over the past several weeks, I’ve been experimenting with focusing the first part of my day on Twitter. I’ve seen some very good traffic from the effort, and I think my promotional tweets are much more well-received when they’re included in a larger mix of comments and conversation. Feel free to check out my Twitter feed @guigar to see how I’ve been doing this.