Mailbag: Marketing an all-ages comic
Q.: How do you market to an all ages audience? I’ve had my webcomic printed in newspapers and magazines aimed at kids, and I do some school visits, but haven’t seen a huge uptick in kid readers (as far as I can tell). It’s straight forward enough for me to go to a RPG or D&D group and find people who like fantasy, but it feels like it would be creepy and weird to hang out in forums for kids. How have other cartoonists tackled this? Do they just go for the parents?