Rethinking comics collectives
In the first decade of webcomics, collectives were king. Pseudo-syndicates like Keenspot and Modern Tales helped to kick off the webcomics movement. Even after that business model faltered, independent cartoonists continued to work in groups, forming collectives like Blank Label Comics, Dumbrella, Girlamatic, Webcomics Nation, Spider Forest, and Boxcar Comics. After the rise of social media and the decline of ad revenue, collectives lost their two major strengths — audience building and monetization. Now, as social media enters a period of significant decline, it may be time to rethink comics collectives.
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