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Line-item defaults in Google DFP

If you, like me, find yourself setting up several line items in Google DFP, you’re probably a little tired of setting up the same settings over and over again. After all, most of your line items probably share the same properties — especially all of your house ads. Here’s a great tip on creating default settings for line items. The next time you set up a line item, these pre-selected settings will be automatically selected. Of course, these settings can be changed after you create the line item.

To set line item defaults:
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by Brad Guigar on January 22, 2014
Posted In: Advertising
└ Tags: advertising, advertising, DFP, Google, money, revenue
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