Designing a logo for your comic is an exercise in branding that, unfortunately, many people don’t put a whole lot of thought into. However, that logo often says as much about your comic as your comic itself. In fact, it might be argued to have a little more weight — since it sits there as a repeated visual on page after page… reiterating its message to your readers.

Here’s how to help make sure the message comes through loud and clear.

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