Buyers and Tiers
Today’s post was generously submitted by Gabriel Dunston.
There are a ton of ways to mentally split up your audience. The most common method I have heard is to split in “demographics”. How many of your audience is how old? What is their marital status? What do they spend their money on? This is a great way to keep track of your audience and how well you are doing one year to the next. Unfortunately I think it is most helpful to people who sell a large volume of material and have a large audience.
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