Passed along by Graham Moogk-Soulis:

This week, Spark, a CBC radio program about technology and culture, aired an interview with Seth Godin, a serial entrepreneur.  Godin’s eBook ‘What Matters Now’ is available free as an eBook.  His upcoming book, ‘Linchpin: Are You Indispensable?’ was released today.

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For those that don’t know, my background is primarily in management consulting. It was a career filled with two-week stints in hostile environments that, in short, needed to figure out how to achieve X with the means of Y. Even though I specialized in enterprise technology, each segment was a little different and each company had their own way of doing things. In order to cope with these variances within tight timetables, every consultant had these very broad-stroke models beat into our heads to help understand how  certain industries ticked. Businesses are businesses, but there are certain base-layer truisms across the board, often portrayed as simplified charts or graphs that give an easy-to-understand perspectives that, although usually fitting no single company, gave you an understanding on what the landscape was.

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