The ’Ringo Awards have opened nominations for this year’s awards. Click this link to nominate your favorites — and share it with your readers, encouraging them to nominate their favorites!
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Get out your calendar and start circling dates. It’s time to do a little webcomics planning.
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Patreon has established a fund for creators affected by COVID-19, called What the Fund. If you are in need of help, you can apply for grant money here by April 14. If you are able to help, please donate here.
Show note: After we recorded this show, Emerald City Comicon announced they are cancelling the show originally scheduled to run March 12-15, 2020. Scroll down for more information.
Today’s show is brought to you by Wacom — makers of the versatile Wacom One! With fears of a coronavirus outbreak in Seattle causing scores of cancellations at this week’s Emerald City Comicon, Dave Kellett reaches for his master’s thesis on cartooning during WWII to discuss the role of comics in times of crisis.
Brad Guigar is the creator of Evil Inc and the editor of Webcomics.com Dave Kellett is the creator of Sheldon and Drive.
ComicLab is hosted on Simplecast, helping podcasters since 2013. with industry-leading publishing, distribution, and sharing tools.
ECCC has announced it’s cancelling their show and rescheduling it for the summer. From their press release:
We’re writing today with some updated information on Emerald City Comic Con. After additional internal and external consultation, and based on recommendations from local public health officials, we have made the difficult decision to postpone next week’s event. We recognize that this has been a frustrating and difficult time for all of our customers, but we feel that it is necessary to move the event. The situation is moving quickly and we are working with our partners to find solutions to logistical and operational issues that will arise. We are here to help but ask for your patience as we try to take care of all of you. With that in mind, please make sure to cancel hotels, flights and any other arrangements. All amounts paid for exhibit space or media to date for next week’s ECCC will be credited and can be used as follows:
Patreon will now give you your earnings in advance — for a small price. It’s called Patreon Capital, and it’s actually a cash advance against future earnings. Some artists are comparing this to predatory “payday loans” and others are conjuring scenarios in which artists use these funds to cover medical expenses. Given what we know, neither of these interpretations are very accurate. So let’s take a look at what’s actually happening, and see if we can reach a more reasonable understanding.
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Last year, I achieved a first in my career — I hired an assistant. Here’s what I learned from the experience.
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I attended the Patreon On Tour conference in New York City, and I strongly advise you to take advantage of this opportunity if it comes to a city near you. It was packed with great data-backed information, like information on which Patreon rewards work best.
At one time in the presentation, the topic of promotion came up, and the data they had gathered floored me. I’d been thinking about patron-acquisition all wrong. Here’s what I learned…
According to their research, about 40% of new Patreon backers arrive through social media — less than half!
Think about it. If you’re focusing on social media to spread the news about your Patreon rewards, you’re missing sixty percent of the other avenues! Here are the other ways patrons find out about the Patreon campaigns they back:
Let’s talk about a few of those…
I surveyed my backers, asking them one question: How did you find out about my Patreon? More than 70% said they found out through my website. I’ve added the survey to my standard Welcome package when a new backer joins, and the percentage has only risen. It’s now 76%.
Although you can’t count out social media entirely — after all, perhaps those readers found my site through social media — it’s a stark reminder of the power your website still wields.
If you’re like many of us, you’ve seen your advertising revenue decimated by ad blockers. You may have even removed advertising from your site entirely. But that space is still has value — even if it’s not currently delivering on that value. House ads have long been promoted on this site as a way to bolster that undervaluation. The application to this instance is simple: Replace the paid-advertising space with self-promotion space. If you code it directly into the page, you can even bypass ad blockers. There’s no better place than your site to find the people that are most likely to back your Patreon campaign. Use that old advertising space for outreach.
This is a great way to promote a Patreon campaign. Consider this post from last October for one way you could approach this:
Sending out a monthly e-newsletter is a great way to keep in touch with readers — and an awesome way to get the word out on new information about your webcomic. It takes a little time to prep, but it’s a well-targeted message to an interested audience is incredibly valuable as you build your community. Webcomics.com has tons of handy resources to get you started.
Todays show is brought to you by Wacom — makers of the incredible Wacom One! Patreon has announced a new initiative called Patreon Capital that many have compared to predatory payday loans — but is that accurate? Dave and Brad disagree. But first, Dave shares a story about getting mugged in L.A. shortly after moving there.
Questions asked and topics covered…
Brad Guigar is the creator of Evil Inc and the editor of Webcomics.com
Dave Kellett is the creator of Sheldon and Drive.
Listen to ComicLab on…
ComicLab is hosted on Simplecast, helping podcasters since 2013. with industry-leading publishing, distribution, and sharing tools.
As more and more people access our site on their mobile devices, it has become crucial to make those sites responsive. That means that a special version of your website is delivered to mobile devices when they visit. In 2015, Jetpack released a stop-gap plug-in that served as a makeshift solution. And it was something that themes like Comic Easel were able to implement easily. But over the past five years, responsiveness has been baked into most content management systems, and Jetpack is retiring its patch. And if your theme doesn’t have responsiveness built it, that’s bad news for you. According to Quartz, mobile internet has grown 504% in daily media consumption since 2011.
The content you are trying to access is only available to members.This week, a Patreon backer asks, “Have you ever wanted to quit?” But first, Dave skips the Oscar Awards in favor of Starship Troopers.
Questions asked and topics covered…
Brad Guigar is the creator of Evil Inc and the editor of Webcomics.com
Dave Kellett is the creator of Sheldon and Drive.
Listen to ComicLab on…
ComicLab is hosted on Simplecast, helping podcasters since 2013. with industry-leading publishing, distribution, and sharing tools.
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