Robert Khoo: Comic-Con Review
Penny Arcade has been exhibiting at San Diego Comic Con for a decade, and I can say with confidence that we’ll never get it 100% right. From shipping mistakes to inventory issues to unplanned expenses, the combination of so many moving parts in your planning process and a show that continues to evolve creates a situation that’s always error-prone.
Despite that incredibly upbeat opener, I actually hope this article will show two things: A. everyone makes mistakes so you shouldn’t feel bad when you do (and you will) and B. you shouldn’t let those mistakes haunt you.
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